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LinuxWorld San Francisco At A Glance
Year Established 1999 in San Jose, CA
Frequency Annually
Future Dates August 4-7, 2008 August 10-13, 2009 (tentative)
Market Served LinuxWorld Conference & Expo® San Francisco, the largest and most comprehensive event that focuses exclusively Linux and open source, brings together industry leaders shaping the future of new enterprise technology in the largest single gathering of business and technical leaders deploying Linux and open source solutions.
Average yearly attendance 10,500
Attendee Profile Currently, 41% of the attendees at LW are first time visitors, compared to the industry average of 31%. 29% of attendees at LW are repeat visitors that have attended the event for the first three years compared to an industry average of 28%.
Job Function • 17% C Level/Executive • 20% Line of Business • 44% IS/IT/Web • 19% Consultant/Other
Industry • 50% General Business • 36% Technology Supplier • 14% Technology Reseller
Purchasing Authority • 82% evaluate, recommend or authorize products • 38% have a purchasing budget of over $500,000 • $8.2 million – average budget for purchasing IT products
Key Industry Trends •Clusters, HPC and Grid becoming mainstream, running on low-cost Linux servers •Server virtualization continues to accelerate Linux adoption •Linux and open source use in mission-critical applications •Desktop Linux •Mobile & Embedded Linux: Sony, Motorola, Access, etc.

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